In the crit we had with Jonty ages ago he raised the question, as research for his phd I think, of whether we think about the audience at all...Whether it is important to consider who the viewer is and what they might think. This question plays on my mind quite a lot, and I have revisited even more recently when trying to set up work for the assessment. I really enjoy researching and creating some depth to my work, but it is also important to me that the work reaches people who have very little specific knowledge of the topic. I suppose this is where the poetry and the beauty come in, as they resonate with everyone.
I realised that during the process of researching and experimenting I make work for myself because I enjoy it, but when it comes to presenting my work I can't not think about the audience. I was just saying this to Ed and he pointed out that we 'exhibit' and 'display' final works, that is the very nature and purpose of a them, so to think about who you are exhibiting too and that the work is on display is inherent to the concept. I have spoken to a few people who go into such detail about their work and intellectualise it so much that I'm not sure it can be accessible to many viewers...or a large amount of their intentions will be lost anyway. I wouldn't want this for my work; in my current project anyway, it is important that the work is a communication, that it successfully transfers meaning.
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